Generally speaking, it’s not often that licensed video games are seen as deserving critical scrutiny in their own right. Why should they be? If they’re not already the object of nostalgic fervor, then it’s easy to dismiss them as the failed products of much larger forces like merchandising and transmedia strategies which are themselves worthy of serious critical analysis. And at first glance, SD Gundam: Operation U.C. seems to fit that bill. Released on the WonderSwan Color in late 2002 (right around the time Gundam SEED first started airing), the Gundam franchise had already seen nine television series, eighteen movies, countless games, OVAs, and every other form of merchandising. This isn’t even considering the bevy of fan produced material since the series’ 1979 inception. In light of all this information (along with the first half of the game’s title being SD Gundam), Operation U.C. looks more like a minor embodiment of the success the Gundam franchise had garnered by this point than it does an artistic endeavor in its own right.